DIRECTIVES/edirectives

targeted marketing and communications

DIRECTIVES/edirectives
1022 Avalon Way
Plymouth, MA 02360
ph: 215-554-3015 (o)
alt: 215-546-7817 (c)
carolyn@directivesmarketing.com

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Over the past 22 years, DIRECTIVES/edirectives' clients have included both consumer and business-to-business marketers, ranging from small retailers to Fortune 200 companies.

Experienced in all types of industry segments from:
- Fashion to Finance
- Technology to Travel
- Health to Hard Goods

Expert in a wide variety of communications channels:
- Bricks and Mortar, Catalog, Internet, eMail, Solo Direct Mail, Telemarketing, Publishing, Advertising, and Direct Response Television

Carolyn Gould, Ph.D., president, was editor of

CATALOG AGE (now MultiChannel Merchant) and DIRECT magazines

prior to founding her own company.

Zeroing in on effective solutions for
MultiChannel and Hybrid Businesses

Strategic new business development from concept through feasibility testing, business plan creation through tactical implementation, for established businesses or entrepreneurial start-ups

CRM/Database marketing, specifically: the creation of customer loyalty, retention, reactivation, and prospecting strategies and applications

Customer-centric communications, merchandising, and customer service programs

Tactical, integrated campaign management in diverse media, from creative development to results analysis

Creative critique, creative direction, as well as full creative services if needed
And more.

Web Hosting by Yahoo!

DIRECTIVES/edirectives
1022 Avalon Way
Plymouth, MA 02360
ph: 215-554-3015 (o)
alt: 215-546-7817 (c)
carolyn@directivesmarketing.com

DIRECTIVES/edirectives

Home

Zeroing in on effective solutions forMultiChannel and Hybrid Businesses

Data-Driven marketing and creativeCarolyn Gould, President

Zeroing in on effective solutions for
MultiChannel and Hybrid Businesses

Data-Driven marketing and creative
Carolyn Gould, President